Why I Will No Longer Apologize For Being a Fundraiser

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Why I Will No Longer Apologize For Being a Fundraiser
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October 23, 2020
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A peek behind the curtain: the joy of fundraising
Because fundraising seems to be so mysterious to my colleagues, I would like to give everyone a peek behind the curtain (although I think you’ll find there’s nothing too shocking):
- I work to identify people in the community who care about the specific problem my nonprofit is trying to solve. This person might personally invest in the organization or introduce me to others who might invest.
- I conduct some research to make sure they are interested in the organization and have funds to give–we don’t want prospects to be caught in an awkward situation when they are asked to invest.
- I bring them in to see the program at its best, discuss our challenges, get advice, get to know them, and engage in meaningful solution-oriented discussions.
- I ask them to invest.
- I thank them for supporting the noble work of my nonprofit. I show them the impact their gift made.
There’s nothing to hide and there’s nothing to apologize for. Philanthropy, whether you are raising money or giving money, is a joyful and wonderful experience.
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